Hey, I’m Ariel.

I am a visual designer that creatively builds digital stories from brand aesthetics.

My Approach

Collaborative

I excel in collaborating with cross-functional teams, presenting thorough and thoughtful work to senior leadership, and adhering to high-pressure timelines while maintaining a focus on the broader narrative. I am passionate about championing human-centered design principles and leveraging data-driven insights to continuously improve usability, accessibility, and innovation in my designs.

Compelling Stories

With over 8 years of experience in visual design and digital marketing, I specialize in creating compelling brand-right experiences for retail and digital platforms. My background includes leading the development of user-centric designs that enhance engagement and drive conversions, supported by a strong proficiency in Adobe Creative Suite and digital design tools like Figma.